Prime, manufactured by Shaw®, is a resilient vinyl flooring solution designed to deliver dependable performance with a refined, contemporary look. Featuring realistic wood visuals and a clean plank profile, Prime adds warmth and character to interiors while standing up to the demands of daily life.
Built for high-traffic environments, Prime offers exceptional resistance to scratches, stains, and wear. Its durable surface and easy-care design make it an excellent choice for busy households and commercial spaces that require long-lasting beauty with minimal maintenance.
Key Features & Benefits
Shaw® Trusted Performance Backed by Shaw’s industry-leading flooring technology and craftsmanship.
Authentic Wood-Look Design Natural textures and modern tones create a timeless, versatile appearance.
High-Traffic Durability Engineered to perform in active homes and light commercial environments.
Low-Maintenance Living Easy to clean and maintain—no sanding, sealing, or refinishing required.
Comfortable Underfoot Resilient vinyl construction provides a quieter, softer feel than traditional hard surfaces.
Versatile Applications Ideal for bedrooms, living areas, kitchens, hallways, offices, and retail spaces.
